In a nutshell, Brighton The Day (BTD) is primarily a fashion blog. But I like to think that it’s more than just your average “personal style blog”. Yes, I do primarily write about fashion and post a lot of outfits, but I try to keep things pretty “real” around here.
The quote-on-quote “fashion” is what makes up the majority of the content you’ll find here, but you’ll also find bits and pieces of personal tips, thoughts, and tidbits of my life sprinkled into the outfits, style guides and shopping round ups. Although it’s a constant struggle for sure, I try not to get too wrapped up in the world of material things and consumerism. I’m constantly striving to keep things in perspective and remember that clothes are great and fun and all (!), but there’s just so much more to life.
My Mission: My mission with Brighton The Day is to serve YOU by making your life easier, especially when it comes to all things online shopping and putting together outfits. At the very least, I hope to ease your online shopping experience and help you put outfits together with confidence.
Although fashion is my main content focus, I make an effort to cover other topics such as beauty, faith, and travel. Regardless of how or in what way (or how cheesy it may sound – ha!), I hope that at the end of the day, I can “brighton” your day!
A Few Random Bits About Brighton
I’m from Baton Rouge, LA, but currently live in Dallas, TX and loving it here! I’m the oldest of 4 kids (I’ve got 2 sisters and 1 brother) and went to UT-Austin where I cheered for the longhorns and studied in the Business Honors Program.
I don’t like to read, but I love to learn. I love Jesus and and my faith is a MAJOR defining factor in my life, joy, and sense of self. I love country and alternative music and I listen to a lot of Christian music too (I secretly wish I could get Chris Tomlin to sing at my wedding.)
Mornings are my favorite and breakfast is a big event for me. Philosophy fascinates me and I love learning new things. I’m a planner, but I somehow live my life on the edge – constantly pushing my limits. I’ve always got a yummy candle burning while I work and I thoroughly enjoy the luxury of treating myself to an almost-weekly mani/pedi.
I’m an introvert by nature and love spending my free time learning random things, journaling, studying the bible, and (#duh) netflixing. Traveling is fun and I love to get out and see new things from time to time, but the truth is that I’m a major homebody and genuinely love spending time at home with close friends or family. I’m scatter-brained and sometimes even flighty (otherwise known as super ADD…), yet I have a tendency to hyper-focus on random things. Time management is not my forte and I have a tendency to ask “why?” way too much; I blame this on my crippling curiosity. I have a serious addiction to candy, but not the chocolate kind.
I think my favorite part about blogging is getting to hear from YOU – aka my readers. There’s just something so special and heart-warming about connecting with like-minded people and being able to relate in such unique and different ways. I love it when I get emails/comments from y’all when you have those ‘OMG ME TOO moments’ or just hearing what you have to say about something I posted – I think that’s seriously the most fun part about blogging. Putting myself out there is hard, but it’s just as rewarding when I get to see that it’s worth it. So if it’s not obvious, I love hearing from y’all!
The Story Behind BTD
I started BTD in December of 2011 shortly after my mom (Dee Keller) launched her italian shoe line. Naturally, I wanted to do all I could to help and thought blogging would be a great way to spread the word. Plus, I’d always had a knack for and interest in coding, so building a blog sounded like the ultimate challenge and project for me to, excuse my cliche, kill two (or a few) birds with one stone. On one hand, I could play with code, experiment with all the awesome adobe software and justify it (to myself, of course) all as a way to help my mom.
A LOVE FOR CODING – YEP. I kid you not, I’m obsessed with computer programming and anything and everything that has to do with computers. I almost majored in Management Information Systems at UT-Austin and was very involved with the MIS department. I didn’t actually learn anything about coding, though, until I decided to start this blog. I could talk about it for hours, but I’ll do you a favor and stop now…
A DESIRE TO HELP MOM – Of course I wanted to find some way to help my mom’s new business, but what’s an 18-year-old girl to do? I remember reaching out to a few of the “big” bloggers (after a friend informed me that “fashion bloggers” existed – I was SO clueless). But after not hearing back from them, my mom suggested I start my own. And after lots of convincing, I dove in head first! It started as just an avenue or the content with which I could fill my little computer programming experiment but eventually turned into something more.
A LOVE FOR CLOTHES – So yeah, I love clothes. I like to shop. I like to get dressed up. etc. etc. But really though, what girl doesn’t? There’s just something so empowering about getting up in the morning and actually getting dressed for the day. Because when I take pride in myself and my appearance, I just feel better – about myself and about my day. And honestly, I’m usually in a better mood, more optimistic, and more productive when I feel put together and dressed for the day!